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Culinary Expert Lubaba ALSawwaf
Lubaba is a Saudi chef and culinary innovation strategist focused on practical sustainability and local product development. She partners with restaurants, brands, and hospitality operators to turn Saudi ingredients and food traditions into scalable, low-waste offerings—integrating menu R&D, supplier mapping, packaging transitions, and back-of-house design. Her evidence-led approach protects flavor, culture, and margins while aligning with Vision 2030.